Ja Rule Gets Trolled by Fans over His New App, ICONN

RadioOnFire.com - Despite the negative backlash he's received for the pivotal role he played in the infamous Fyre Festival, Ja Rule has decided to double down on what looks like the same exact business model with another company. Only days after Hulu and Netflix released documentaries on the epic disaster, Rule took to social media to suggest that the minor setback would only lead to a major comeback, writing on Twitter: “Failure just leads you to your next great thing” 12.XII.Twelve #iconn"

Now only a few weeks removed from all the negative press, the Queens rapper is ready to take the promotion of his latest venture to the next level, as he looks to build back the public's trust through a company named "ICONN."

While it appears many have already noted the ambiguity of its name considering the circumstances, its name in full is "Ice Connect," which on its website describes itself as a "celebrity entertainment booking & concierge service created by industry veterans. We are working to solve the decades-old problems that entertainers have had with negotiating terms, executing agreements and getting paid."

Meanwhile, in what shouldn't be a surprise to anyone, fans are publicly mocking Ja Rule for what's been perceived as his tone-deafness considering the results of Fyre Festival, while many have pointed out that it looks to be the exact same business model rebranded with a different name. Perhaps what could work in Ja Rule's favor, however, is that there doesn't appear to be a festival of any kind connected to the networking app.

Elsewhere, Ja Rule has posted a number of promotional tweets in recent days, writing "what we do at ICONN is simple, we connect buyers directly with artists and their management teams, no middle men... and we take NOTHING FROM THE ARTIST..."

Around this time he also wrote "The love is FAKE and the HATE is real... but it’s cool I LOVE myself enough for all of us," before adding "all press is GOOD press thanks!!! 12.XII.Twelve #Iconn." Additionally, he's spoken highly of his new team, writing "I’m building an amazing team of creatives and business minds #InnovateCreateEntertain #Iconn, while also letting it be known that if "you wanna book the kid you better have that [bag] lol..."

Source: complex.com