RadioOnFire.com - Facebook is making a major change to its News Feed, and will show you less stuff from publishers and more from your friends. Facebook has made similar moves before, but it is describing this one as a significant overhaul, made in response to mounting criticism. Publishers who depend on Facebook for eyeballs may be in trouble. But then again, publishers who depend on Facebook have always been in a precarious position.
The shift is the most significant overhaul in years to Facebook’s News Feed, the cascading screen of content that people see when they log into the social network. Over the next few weeks, users will begin seeing fewer viral videos and news articles shared by media companies. Instead, Facebook will highlight posts that friends have interacted with — for example, a photo of your dog or a status update that many of them have commented on or liked.
Meanwhile YouTube is also working on a change to make the site more friendly to advertisers, by highlighting "brand-safe" content — that will likely favor bigger publishers instead of YouTube natives like Logan Paul. [
Source: Kurt Wagner / Recode]
No comments:
Post a Comment